Hello Bar’s New BigCommerce App For E-commerce Stores

To be the most versatile e-commerce platform, BigCommerce also hosts an app marketplace where BigCommerce customers can tap into best-in-class third-party apps to help them grow. This BigCommerce marketplace includes apps from leading app developers across marketing, inventory management, logistics, and so much more. These apps extend the capabilities of BigCommerce even further and allows an online store to manage the full store experience within the BigCommerce platform.

Hello Bar is excited to now join other great BigCommerce apps by making a Hello Bar BigCommerce app available within the BigCommerce app marketplace. Hello Bar aims to be one of the best BigCommerce apps and has a history of helping e-commerce stores increase conversion rates, improve e-commerce store performance, get better ROAS on ad campaigns, level up average order value and build up active email lists to help stores drive sales growth.

Why Hello Bar Is Launching An App On The BigCommerce App Marketplace

Hello Bar has been used by over 600,000 websites since its founding in 2012. Hello Bar has been used by growing brands across a vast range of industries. However, one of the biggest areas of Hello Bar’s business is in helping e-commerce companies engage their website visitors and grow sales.

Since its founding, Hello Bar has worked with upstart e-commerce stores to growing brands to some of the biggest e-commerce brands in the world. Hello Bar typically works with online stores directly or through the many agencies that serve them.

Hello Bar decided to build an app to help stores on the BigCommerce platform more easily leverage Hello Bar for a number of reasons. And, we don’t just want to be another app on BigCommerce, we want to be one of the best BigCommerce apps:)

We Share BigCommerce’s Commitment To Helping Stores Innovate Online

Since our founding, we have been committed to helping websites innovate online. Hello Bar was created out of a digital agency that served some of the most innovative companies, entrepreneurs and thought leaders. We know BigCommerce is also committed to helping their customers innovate so it’s a great match.

We Have Received Many Requests From BigCommerce Stores & The Agencies That Serve Them

We have been serving customers of BigCommerce and agencies that work closely with BigCommerce. We want to make their lives easier while giving them the full power of Hello Bar to help their stores grow.

We Want To Help BigCommerce Stores Grow Their Sales

Hello Bar can help with a variety of marketing tasks and help stores meet a ton of their business goals and business needs. Our easy-to-use platform can help BigCommerce stores increase a variety of key performance metrics.

We can help increase conversion rates.

We can help improve average order value.

We can drive email sign-ups to increase return rates and customer loyalty.

We can help to recover abandoned carts.

In fact, though Hello Bar is simple, it can help meet a huge number of key performance metrics. And, when added up, this can help BigCommerce stores grow their sales.

We Outperform Other Similar Popup Apps

There are a number of popup apps available to online stores, including those on BigCommerce. But, over time, we have outperformed most of those. Our easy-to-use platform, high-converting templates, strong customer service, and fair and transparent pricing have helped us win.

We Have Owned An Online Store Ourselves & Know How Much There Is To Do

Our team has been building businesses for years including a few online stores – some of those have been successful and some haven’t. So, we know just how hard it can be to scale an online store. It’s not about opening up a store and having the ability to accept payments. There is so much more to it.

You have to constantly update product details…

improve order management…

balance your inventory…

manage orders and shipping…

perform refunds…

and so much more.

And, that’s not to mention marketing. Hello Bar makes your life just a bit easier by helping you save time while enabling you to boost engagement from visitors, cross-sell other products, build up your email marketing list, add social proof to your site, and generally grow your relationships with your customers.

We Know That To Improve ROAS, An Online Store Must Boost Sales – We Can Help Do That

Whether you are buying Google ads, social ads, influencer ads, or more…the cost of ads keeps going up. In fact, some keywords through Google Ads have doubled (or even tripled) in the last couple of years. So, you have to be sure to convert more visitors into customers if you are going to make the ROAS math work.

What Can You Do With The BigCommerce Hello Bar App

With Hello Bar’s BigCommerce app, any BigCommerce store can add high-converting popups, bars, and conversion units to improve store performance and increase sales. Hello Bar’s BigCommerce app lets stores optimize and improve conversion rates across a variety of goals. And these stores can do this through one platform.

Increase Conversions

Overall, Hello Bar helps a BigCommerce store increase conversion rates. After all, Hello Bar has helped over 600,000 websites improve conversion rates, capture more leads, and increase sales since its founding in 2012. The BigCommerce app enables any BigCommerce store to get the full features of Hello Bar with a simple add-on.

Recover Abandoned Carts

Hello Bar has a series of templates and prebuilt features for any BigCommerce store to reduce cart abandonment rates. You can include incentives and urgency for customers to recover abandoned carts and the Hello Bar BigCommerce app can work seamlessly with your favorite email provider to improve your abandoned cart efforts even more.

Grow Average Order Value

To increase sales, a BigCommerce store must drive more traffic to its site, improve conversion rates and increase the amount each customer spends. Hello Bar can help with these efforts. So, you don’t need a ton of different apps but instead can reach these goals through a single app.

In helping to grow average order value (AOV), websites can add simple and powerful upsells into their order flow by using Hello Bar. These Hello Bar units can encourage a customer to add more of what they just bought, share a similar product that a customer might be interested in and share a discount for additional add ons to an order. All of these can increase average order value and grow sales.

Build Your Email List

Email marketing is still one of the most effective marketing channels and the BigCommerce Hello Bar app makes it easy to create email capture units to grow your email list. And, with 100s of email capture templates built right into the Hello Bar app, it’s quick and easy to create highly engaging email capture units that match your brand.

You can also use Hello Bar to create A/B tests to optimize your email capture units. And, Hello Bar has direct email integrations with many of your favorite email platforms. If you use a marketing automation platform like Hubspot, Hello Bar has direct integrations with many of those as well. Finally, you can use Hello Bar to build up your list for SMS marketing as well.

Get Feedback

You can ask your customers or potential customers for feedback on your site and products using a Hello Bar unit as well. It’s easy to create simple one-screen feedback surveys, and you can also create multi-step surveys if you want to get more in-depth.

Display Social Proof

It’s easy to add social proof into your Hello Bar. This can be reviews from customers, popular products or so much more.

Capture Leads

If you are a B2B ecommerce store, you can use Hello Bar to capture leads on the Hello Bar platform. The Hello Bar BigCommerce app lets you add lead capture units to capture various customer details from business information, contact information and more. You can capture customer details like phone number, email address and more. And you can even create multiple-step lead capture units to capture more in-depth customer details to create richer leads.

Grow Your Social Media Followers

If you want to grow your followers on various social media platforms, doing so is easy with Hello Bar.

Announce Sales & Special Offers

You can also easily announce sales and special offers using Hello Bar units. Simply pick a template and you can quickly drive visitors to specific offer pages.

Hello Bar Also Enables You To Add Custom Code

In addition to the most common use cases for Hello Bar on an e-commerce store, Hello Bar enables you to add a variety of other dynamic content using custom code. For example, you can use Hello Bar to help customers manage order, perform refunds, search products, view order details, and more. And while these features aren’t built-in, they are easy to add through custom code.

How To Get Started Using Hello Bar’s BigCommerce App

It’s very easy to get started using Hello Bar to improve store performance. It only takes a few minutes to get started and you can quickly use Hello Bar to reach a variety of your goals.

Choose The Hello Bar Add-On In The Big Commerce Apps & Integrations Directory

Within Hello Bar’s Apps & Integrations Directory, find Hello Bar and select the “Get This App” button.

Within Hello Bar, Choose Your Goal

Now that Hello Bar is added to your site, you will see the Hello Bar app. Within the app, the first step is to select a Goal. Do you want to increase conversions or grow your email list?

Next, Choose A Placement

After you choose a goal, you will need to choose a placement. Do you want a top bar, page overlay, corner unit, inline, etc..?

Then, Pick A Template

Hello Bar has hundreds of templates designed by leading designers and optimization specialists. Pick a base template to get started creating your Hello Bar unit. Most templates will display well on a mobile device and there are also specific mobile device templates.

Use Hello Bar’s Design Tools To Match To Your Website

Hello Bar’s app allows you to easily customize the design, copy, and images within your Hello Bar units. You don’t need to be a designer to create beautiful and high-converting e-commerce units. And, the “Design Assistant” feature allows you to easily match the look and feel of your website.

Connect Hello Bar To Your Other Marketing Tools & BigCommerce Apps

To make your life easier, connect Hello Bar to your other marketing tools and apps such as your email marketing platform, marketing automation tool, landing page platform and others.

Use Hello Bar To A/B Test

Create a couple of different Hello Bar units and use the app’s built-in A/B testing for image optimization, to determine the best converting copy and designs, and more.

Reach Out To Hello Bar’s Customer Success Team For Help

Hello Bar’s customer success team has been helping companies grow for over a decade. In that team, we have learned a variety of best practices. Just reach out to get tips and tricks of how best to use Hello Bar to grow.

Track Progress Within Hello Bar

Hello, Bar has built-in analytics so you can access key performance metrics directly within the app. If you want to push and access key performance metrics outside of Hello Bar, it’s also easy to connect the app to Google Analytics or many other analytics apps.

Add Additional Hello Bars To Reach Additional Goals

With Hello Bar, you can create an endless number of conversion units for your business. You can create one for capturing abandoned carts, another for building your email list, and yet another for announcing a sale.

Hello Bar Units Come In A Variety Of Different Unit Placements & Formats

Hello Bar got its start by providing powerful and beautiful top bars. But Hello Bar has a huge number of unit placements and formats. Most are available on both desktop and mobile devices.

Bars

You can add top bars and bottom bars. These are good for short and sweet messages and Calls To Action.

Full Page Takeovers

A full page takeover takes over the entire screen with the unit. These are highly-engaging and enjoy very high conversion rates.

Modals

Modals typically only cover a portion of a webpage. This is the most common popup type.

Inline

Hello Bar has a unique inline placement to help websites convert blog posts and other content-rich pages.

On Click

You have a unit that shows upon a user clicking on a word or call to action.

Sliders

Sliders come in from the side of webpages and come in a variety of sizes.

Bells

Bells units display a little bell that, when clicked, pop up a message and Call To Action

Push Notifications

Push notifications are simple units with short and sweet messaging.

Trigger Hello Bar Units In A Variety Of Ways

When you serve a Hello Bar to a customer or visitor, it is just as important as what you serve them. And, with Hello Bar, testing different “triggers” is very easy.

On Welcome

You can have a unit show up when somebody arrives at your store.

Time Based

You can set a length of time between when somebody arrives and when they see a Hello Bar unit.

Scroll Based

Serve a unit when somebody scrolls down the page a certain distance.

On Exit

Capture visitors when they go to leave your page or store. These are especially effective for capturing abandoned carts.

Event Based

Serve Hello Bar units based on certain events. For example, when somebody has viewed a certain product.

What’s Next For The Hello Bar App On The BigCommerce Platform?

We are always looking to improve Hello Bar and add more product details and features for our customers. So, please reach out to request additional features to help you grow.

Want to accept payments through a popup?

Want to help customers better manage orders after purchase?

Want to allow customers to more easily search products?

Want your customers to more easily view order details before they leave?

Etc…

Reach out with additional suggestions for features, UX improvements, and other ways we can improve the Hello Bar app to help you to save time and grow your business.

Conclusion

Hello Bar’s New BigCommerce app lets you grow by recovering abandoned carts, increasing conversion rates, growing your email list, and more. It’s available in the apps and integrations area of BigCommerce and is easy to integrate with the rest of your marketing stack.

As a company that has helped over 600,000 websites increase conversions, our customer success team is here to answer questions and provide further information on best practices. Here’s to great things ahead!