Grow Your Event Registration

Have you not picked a date yet for your event? Do you not have your event fully planned out? Well, you don’t want to wait before you start building up your event marketing and build a list of people that might be interested. So, use Hello Bar to build up an email list and get a headstart on your event marketing for your upcoming event. This will allow you to immediately increase event registration when your event is fully planned because you will already have an engaged audience. To do so:

Sign up for Hello Bar and and it to to your event website

Easy. Takes five minutes. Once you sign up, add the code to your event website, landing pages and/or main website.

Select an email capture template

Pick from on our professionally designed templates.

Edit your copy to include an incentive for people to sign-up

Customize the copy to show what the user will gain from signing up.

Connect Hello Bar with your favorite email provider

We have direct integration with most email service providers so connect Hello Bar to your favorite one.

Create an automated email series or newsletter

Use your favorite email provider to send out a newsletter or an email.

2: Use Hello Bar To Create FOMO

Once you start getting registrations, know the location of your event and know some of your speakers, it’s time to create Fear Of Missing Out. Use FOMO to increase event registration. This is super easy with Hello Bar:

Pick a template that you can share information

Pick a content rich template to include details on who is going to be at the event.

Use language like “don’t miss out” or “can’t miss this”

Edit the language to include things like “don’t miss meeting X” or “you can’t miss hearing from Y”.

Link to your registration page

Link directly to your registration page for people to sign up to “meet X” or “hear from Y”.

3: Put Your Registration Directly Within Hello Bar

Whatever your favorite registration software is, you can use Zapier or custom code to embed your event registration directly into a Hello Bar. This can reduce the friction of somebody signing up and increase event registration. To do this:

Pick a template

You can use a template you already have used or start from scratch.

Connect via Zapier

Connect Hello Bar to your favorite event registration software through Zapier. If you don’t use Zapier, Hello Bar also enables custom code.

Finalize your Hello Bar registration unit

Do some last-minute editing in your Hello Bar unit and publish.

4: Get People To Follow Your Event’s Social Accounts

Get your visitors to follow your social accounts to get help sharing news about your event. To increase event registration using Hello Bar in this way, you can:

Pick a template that includes social follow links directly in it

We have plenty of proven templates to help you increase your social followers.

Add your social channel links

Add your social links so people can easily follow you.

Pick the trigger for your social follow Hello Bar unit

Choose if you want people to follow your social on welcome, exit, as they scroll, etc…

Publish

You are ready to go – hit publish.

5: Get Feedback On Your Event From Event Attendees

Getting feedback ahead of or after your event can help you improve your event an increase event registration. If you want to increase event registration through Hello Bar by soliciting feedback, you can do this through:

Picking a feedback template

Pick a template already designed to get feedback.

Designing a multi step form

Use the multi step form option within Hello Bar and design the feedback you want to get.

Thanking users through an automated email

Automate an email that goes out after somebody provides feedback. In that email, give a coupon of thanks, with that coupon being used to register for the event (this year’s or next). You must integrate Hello Bar into your email provider to do this.

6: Offer Coupons As Part Of Event Promotion

Increase event registration by offering coupons to visitors. This is super easy to do through Hello Bar:

Pick a template

Pick a template that includes a coupon discount code in it.

Choose discount level

Determine the discount level. This doesn’t have to be massive – even 10% off or 20% off can increase event registration. You can offer early bird discounts to get people to register early.

Set up tracking

Track who registers by using a coupon so you can track performance.

Test and optimize

If you really want to see what works, create an A/B test where you offer coupons of different amounts to see which one performs best.

7: Include Countdown Timers

Use Hello Bar’s built-in countdown timers to increase event registration and/or create urgency.

You can do this by:

Adding a countdown timer to any template

With Hello Bar you can use a countdown timer on any template or unit placement.

Deciding the countdown

Determine what the countdown is counting down to. It can be until the event or until pre-registration occurs, or until discounted tickets go up in price.

Using an incentive to create urgency

Use the countdown timer and an incentive to create urgency. For example, let people know that pricing is going up in 3 days and let them know by how much. Gradually increase pricing leading up to the event to create urgency.

A Few More Ways To Use Hello Bar To Increase Event Registration

Here are a few more ways to use Hello Bar to increase event registration or just improve your event overall.

Use Hello Bar in your event planning to solicit speakers

You can add a “Want to speak at the event” popup to solicit event speakers.

Use Hello Bar to find sponsors

Add a “sponsor our event” popup to increase your sponsor revenue.

Target audiences for specific events

If your event is going to be in multiple locations, use Hello Bar’s geo-targeting features to customize messages.

Share blog posts and news about events

Include news, blog posts and reviews from other publications.

Sell Swag

If you offer some kind of swag, you can sell swag in your Hello Bar popups.

Host virtual events directly on your site

You can host virtual events directly within a Hello Bar.

Add to your event registration page to save abandoned carts

Add Hello Bar to help save abandoned carts – people who added a ticket but didn’t complete it. It’s easy to do this by adding Hello Bar to your event registration page or shopping cart.

A Bit More About Hello Bar

Hello Bar was founded in 2012 and was built through a partnership between famed internet marketer Neil Patel and leading design firm Telepathy.

Neil Patel has been a blogger, business owner, thought leader and marketer. He needed a better way to convert his traffic into customers, clients and leads. Hello Bar was created as one way to do that.

Telepathy was a leading conversion design agency that was eventually acquired. It did design for top start-ups, thought leaders and organizations. Telepathy was especially good at creating designs to drive conversion. Hello Bar was created as an easy way for their clients to add conversion units to their webpages without needing a designer or engineer.

Hello Bar has since been used by over 600,000 websites around the world including:

Ecommerce stores

Bloggers

Large media groups

Thought leaders

Event organizers

Non-profits

Professionals such as lawyers, accountants, doctors and more

Hello Bar has won many awards and enjoyed strong virality when it was first released. It started with a simple bar that could be placed at the top of a website (hence the name Hello Bar) and has since grown to include a huge number of different unit types.

The company’s plug-and-play builder is easy to use and lets anybody tap into professionally designed templates from leading designers and conversion specialists.

Conclusion: About Hello Bar And How It Is Used To Increase Event Registration

Hello Bar is a well-known conversion optimization tool used by companies around the world. Since 2012, the company has helped companies increase sales, drive leads, increase event registration, grow email lists, capture leads and so much more. The company has a simple mission to help ambitious companies grow and the small team works hard to offer great service to each of its customers. The company also offers a web push product called Subscribers. The company has customers all over the globe and works hard to keep its offering affordable and its pricing transparent.